Expand Your Empire

Hi there! Thanks for visiting the Turbo-Charge Your Marketing Blog. Be sure to subscribe so you'll get your free report, free pass to live teleseminars and updates on what's happening with the Turbo-Charge Your Marketing program.

One way to get the word out about your products and services is to offer derivative courses at local community colleges and through online educational sites. These are usually not big money-makers, but they do get you in front of potential clients who might hire you as their coach, book you to speak at their event and/or buy your products and services.

If you are a beginner, it also gives you an opportunity to hone your speaking skills in a smaller group setting that is relatively safe. It is rare to find hecklers in a continuing education course! It forces you to collect your thoughts about your content, as well as the market you wish to serve.

For example, in the Spring I’m offering a version of the Turbo-Charge Your Marketing course at one of my local community colleges, Paradise Valley Community College. I’m also offering online versions through several resources:

The Long Story Short School of Writing at Colorado Free University offers a variety of online courses for both fiction and non-fiction writers. Since this is a target market I wish to reach, I created versions of the Turbo-Charge Your Marketing course for these two audiences: fiction writers and non-fiction writers.

I’m also offering a version of TCYM that has been tailored for professional organizers at The Professional Organizer’s Toolbox.

I’ve even created a special VIP Gold Group through PodClass!

All these opportunities add to your marketing funnel, making it more diverse and robust. This, in turn, makes it healthier and better able to support you in your business mission.

About the Author

Carma

Carma Spence-Pothitt has more than 15 years of marketing, public relations and publications management experience under her belt. She's worked on marketing and public relations campaigns for such organizations as City of Hope National Medical Center, The Marine Mammal Center and Champagne Deutz. Her coaching business, The Product Midwife, helps people "give birth" to their unique products and services. Turbo-Charge Your Marketing is the flagship product for the "post-natal" phase of the Product/Service Life Cycle.

Leave a Reply

You can use these XHTML tags: <a href="" title=""> <abbr title=""> <acronym title=""> <blockquote cite=""> <code> <em> <strong>